Malcolm Parkinson is a Business Member of the Governing Body and Chairman of the Finance and General Purposes Committee with specific interest in  marketing, image and promotion of the College.  Malcolm Parkinson was the founding Marketing Director of the B&Q chain and past Chief Executive of Woolworths.  He is a member of the Livery of the Worshipful Company of Gardeners and a Fellow of the Marketing Society.  Malcolm Parkinson has considerable experience within private sector industry and his skills in marketing, retailing and commerce are particularly relevant to the College.